Pop-up concept store, Hong Kong Tourism Board
Wine and Dine Festival, Central Harborfront, Hong Kong
store design, experience design, furniture design 

For the Hong Kong Tourism Board’s concept store at the Wine and Dine Festival, we needed to create an eye-catching, highly functional store, that would withstand a three month tenure. We used glass and wood to absorb sunlight and create a comfortable shopping experience, and included an indoor/ outdoor space to encourage visitors to stick around. Easy to re-configure shelves along the walls made it east o change products or adjust the quantities showcased. Table heights were adjusted to give the audience a better view of products as they walked into the store, and a central wall created a “wow” visual, and valuable flexible space for product display.

Role
Creative lead for store design, graphics and project delivery, with a team of 4 people.

Photo Credit: Uniplan 2017